2022

Entrant Company
Category
Client's Name
Country / Region:
Unlike regular nightlights, Aura's purpose is not to illuminate but rather remind the child that he is not alone.
It uses the familiar shape of a house to try to make a meaningful connection between the device and the
child.
Aura lights up to allude to the idea of someone being home when the lights are on to try to draw from the
innate comfort we attribute to being home.
Aura serves as a security object that brings comfort to children, making them feel safer at night. It gives
children the power to create a safe environment when they are feeling scared of the dark.
Entrant Company
Sprecher Brewing Company
Category
Beverage - Rebrand
Country / Region
United States
Entrant Company
BenjiLock, LLC
Category
Bicycles & Bicycle Accessories - Locks
Country / Region
United States
Entrant Company
FUJIMURA DESIGN STUDIO
Category
Seating & Comfort Furniture - Arm Chair
Country / Region
Japan
Entrant Company
Tiger Family
Category
Luggage & Bags - School Bags
Country / Region
China