2022

Design Awards Silver Winner - Sprecher Brewing Company

Black Bear Craft Sodas

Entrant Company

Sprecher Brewing Company

Category

Beverage - Rebrand

Client's Name

Sprecher Brewing Company

Country / Region:

United States

Rebranding of a dormant trademark recently acquired by Sprecher. A brand and product dating back to the 1930's, once well-known and beloved in the Midwest. The brand needed a modern look and feel while remaining true to its heritage. With its history, Black Bear brand was updated to include "The Legend" and a family of three black bears in its brand iconography. Since its reintroduction, Black Bear sodas have found enthusiastic consumers across the Midwest and beyond.

Credits

Graphic Designer, Sprecher Brewing Co
Scott Dluzak
VP Sales, Sprecher Brewing Co
Art Hartman
Customer Success Lead, Sprecher Brewing Co
Jaci Fox
More Silver Winners
2022
Design Awards Winner - Cadence - Cadence Capsules
Cadence

Entrant Company

Cadence

Category

Novelty Items, Gifts - Travel Accessories

Country / Region

United States

2022
Design Awards Winner - Haworth, Inc. - Zody II and Zody LX

Entrant Company

Haworth, Inc.

Category

Office Furniture & Office Chairs - Seating Furniture Systems

Country / Region

United States

2022
Design Awards Winner - Hvilina watch manufactory - L&MR Rocket

Entrant Company

Hvilina watch manufactory

Category

Watches - Wristwatches

Country / Region

Poland

2022
Design Awards Winner - Maruko Design Studio - Day Code - Chinese Almanac
Chen

Entrant Company

Maruko Design Studio

Category

Office Supplies & Stationery - Planners & Calendars

Country / Region

Taiwan