2022

Design Awards Gold Winner - inDare Design Strategy Limited

00:00

Entrant

inDare Design Strategy Limited

Category

Food - Desserts & Sweets

Client's Name

inDare Design Strategy Limited

Country / Region:

China

The theme of the "00:00" ice cream packaging design is environmental protection. With environmental issues becoming increasingly prominent, the designers wanted to create packaging that would prompt people to think deeply about environmental issues. The three product shapes refer to three environmental catastrophes: melting glaciers, forest fires, and virus epidemics. Text and date on the ice cream sticks provide current information about the state of the environment, reminding users of the importance of protecting the planet.

Credits

Fengming Chen
CEO
Jiarong Zeng
Supervisor
Yichao Fan
Designer
Qingwei Li
Designer
Haiyong Wang
Designer
Qing Yu
Designer
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