2026

Design Awards Silver Winner - Shanghai Baiyuefang Brand Management Co., Ltd

Dile Scallion‑Shaped Soothing & Patting Pillow

Entrant

Shanghai Baiyuefang Brand Management Co., Ltd

Category

Feeding - Pillows

Client's Name

Amy Xiao

Country / Region:

China

The Dile Scallion-Shaped Soothing & Patting Pillow is an innovative comfort product designed for infants aged 0–3. Integrating bionic technology with emotional companionship, it supports both sleep soothing and early sensory development. Inspired by the warmth of a mother’s embrace, the product introduces a pioneering “hugging-style bionic patting technology”, creating a three-dimensional soothing system that combines touch, warmth, and sound to gently respond to babies’ needs during sleep and calming moments.
At the heart of the design is a micro-pressure patting palm, weighing approximately 190 grams to simulate the comforting pressure of a parent’s hand resting on a baby. The built-in rhythmic vibration replicates natural patting motions, with three adjustable modes tailored to different situations such as light sleep, bedtime soothing, or intense crying. This tactile stimulation helps calm emotions and reduce the startle reflex.

To further enhance comfort, the pillow features a removable red-bean heating core that provides natural warmth of around 45°C. Inspired by traditional Eastern wellness practices, the gentle heat offers safe physical relief for common infant discomforts such as gas or colic, while also recreating the warmth of parental care.
The pillow’s ergonomic hugging shape, measuring 68 cm in length, mimics the curve of a mother’s arms to create a secure and cozy space for babies. Its soft fabric and rounded silhouette enhance the sense of protection and emotional comfort.
A Bluetooth audio system adds a soothing auditory dimension. Parents can connect their phones or use the built-in library of 45 calming tracks. The music works in sync with the patting rhythm, forming a coordinated sensory experience that promotes relaxation and sleep.
The scallion-inspired design draws from Chinese cultural symbolism, where “scallion” is a homophone for “cleverness,” representing parents’ hopes for their children’s bright future. With its gentle green color and playful form, the pillow becomes not only a functional product but also a comforting companion during early childhood.
Since its launch, the product has gained strong market recognition, with over 52,000 units sold in 2025, reflecting the trust of thousands of families and demonstrating the growing demand for scientifically designed infant soothing solutions.

Credits

Shanghai Baiyuefang Brand Management Co., Ltd
Amy Xiao
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